What is a backlink?

Simply put, a backlink is any link that points to your website. They can point to your homepage, or to a page within your website structure (a deep link). Each backlink is a signal to the search engines that your website…

5 ways to improve site speed

Improving your website speed is a good way to give your website a little SEO boost. Google has indicated that site speed is one of many signals it uses in its algorithm to determine site rank. Furthermore, the slower a website…

Cool SEO Tool: AlsoAsked

Updated 10.23.2020 Alsoasked.com is a great tool for visualizing and understanding the relationships between questions and how they are asked. Their website takes your search term and shows you how the topic is grouped with similar questions by rank. It’s a…

Backlinks and Link Juice

It’s no secret that one of the factors that Google uses to rank webpages is the strength of the links on a website. Both internal and external on-page links are important factors used to determine content quality. Internal links point to…